ISTA 中国年会

随着中国大陆液晶显示面板产业的蓬勃发展，过去液晶面板主要依赖进口的时代已经一去不复返。随之而来的是液晶面板及液晶电视价格的急剧下降，使液晶电视得以全面普及，这对广大人民群众而言无疑是一件大好事。

为了支持液晶面板的成本竞争力，近年来液晶面板包装的成本也在逐年下降，但目前各大面板厂商都面临着瓶颈问题。接下来，如何兼顾科学化与精细化的包装设计质量，已成为重中之重。而为了实现“双碳”目标，ESG理念也逐渐成为未来包装设计的主流趋势和必然选择。

With the booming development of the mainland's LCD panel industry, the era in the past when LCD panels mainly relied on imports has gone forever. Followed by a sharp decline in the price of LCD panels and LCD TV, LCD TV can be fully popularized, which is a great good thing for our people. In order to support the cost competitiveness of LCD panels, the cost of LCD panel packaging is also declining year by year in these years, but at present, each screen factory has encountered a bottleneck. Next, how to take into account the quality of scientific and refined packaging design has become the top priority, and in order to achieve the goal of double carbon, ESG has become a general trend and a must option in the future packaging design.

拥有10年液晶显示面板包装设计经验，熟悉常用包装材料的特性及液晶面板的生产工艺，具备丰富的液晶面板常见包装问题分析经验。

Biography: 10 years of experience in packaging design of LCD panels, familiar with the characteristics of commonly used packaging materials and production processes of LCD panels, and rich experience in analyzing common packaging problems of LCD panels.

在电商快速发展的背景下，传统的包装设计已无法满足电商环境下的运输需求，导致产品泄漏、包装破损和消费者投诉等问题频发。宝洁中国深入调研了中国电商渠道的实际情况，开发出更具实用性的包装测试方法。这些方法不仅指导产品包装设计，也优化快递包装设计，旨在打造卓越的产品与消费者体验。

In the context of rapid growth in e-commerce, traditional packaging design can no longer meet the shipping requirements of the e-commerce environment, leading to issues such as product leakage, packaging damage, and consumer complaints. P&G China has conducted field research on the e-commerce pathways in China to develop more practical packaging testing methods. These methods guide product packaging design and express packaging design, aiming to create an superior product and consumer experience.

杨霖先生，宝洁中国产品供应包装创新总监。在宝洁工作已达18年，期间主导了多个具有颠覆性的绿色包装创新项目，包括电商SIOC（原包装即运输包装）方案、2B与2C循环可重复使用包装、全球创新型电商包装“气囊包”、纸基柔性包装“Versafill”以及可重复使用的展示包装“Reusable PDQ”等。

Biography: Mr. Neo Yang, P&G China Product Supply Packaging Innovation Director. He has been working in P&G for 18 years and leading several disruptive green packaging innovation projects in P&G, including the eCommerce SIOC package, 2B and 2C reusable package, the global novel ecommerce package Air Capsule , the  paper-based flexible package Versafill and Reusable PDQ etc.

作为全球显示产业的领军企业，京东方一直致力于推动显示技术的发展。这也对显示产品的包装提出了更高的挑战。在全球化趋势下，液晶显示器（LCD）的包装面临多方面的挑战。本次演讲将分享京东方包装技术团队所遇到的挑战及其解决方案，包括：

在包装设计中平衡高度优化的产品设计与低成本要求；

在数字化和智能制造的背景下，开发数字化包装设计软件，并创造与自动化设备兼容的包装解决方案；

在低碳可持续框架下，建立绿色包装解决方案和回收系统。

面对复杂的国际环境和AI技术的快速发展，京东方的包装团队将分享对未来包装技术的前瞻性观点。

As a global leader in the display industry, BOE has been dedicated to advancing the development of display technologies. This has also imposed higher challenges on the packaging of display. Under the trend of globalization, the packaging of liquid crystal display (LCD) faces multifaceted challenges. This presentation will share the challenges encountered by BOE's packaging technology team and their solutions, including:

1. Balancing highly optimized product design with low-cost requirements in packaging design;
2. Developing digital packaging design software and creating packaging solutions compatible with automated equipment in the context of digitalization and intelligent manufacturing;
3. Establishing green packaging solutions and recycling systems under the low-carbon sustainability framework.

Facing the complex international environment and rapid advancements in AI technology, BOE's packaging team will share forward-looking perspectives on future packaging technologies.

具有10年以上显示设备包装设计经验的高级包装工程师。核心能力包括集成解决方案开发、风险优化解决方案和可持续材料创新。曾主导多个显示设备包装设计解决方案和成本优化项目。荣获2023年全国包装技术奖。

主要关注领域：

包装技术与材料研发

包装轻量化与工艺优化

可持续包装解决方案开发

Biography: Senior Packaging Engineer with 10+ years’ expertise in display device packaging design. Core competencies include integrated solution development, risk optimized solutions, and sustainable material innovation. Led multiple display device packaging design solutions and cost optimization projects. Recipient of 2023 National Packaging Technology Award.

Key Focus Areas:

• Packaging Technology and Material R&D
• Packaging Lightweight & Process Optimization
• Sustainable Packaging Solutions Development

随着欧洲一次性塑料指令法律法规的实施，以及为了体现部分高端客户的环保理念，对非增塑包装解决方案的需求越来越多，成为了不可避免的趋势。

非增塑包装的成本、材料、结构设计、测试方案和测试标准仍需要进一步突破。本报告将展示中兴通讯在非增塑包装方面的研究与探索。

With the implementation of the laws and regulations of the one-time plastic directive in Europe, and in order to reflect the environmental protection philosophy of some high-end customers, there are more and more requirements for non-plasticized packaging solutions, which are inevitable.

The costs, materials, structure design, test solutions, and test standards of non-plasticized packages still need to be further broken through. This report will present ZTE's research and exploration in non-plasticized packages.

2006年毕业于西南大学，获得包装工程学士学位。毕业后，先生在富士康负责HP电脑包装解决方案的设计。作为中兴通讯的高级包装工程师，他负责通信设备、服务器和家庭移动设备的包装解决方案开发，以及中兴非增塑剂和可回收包装项目的研发。

Biography: Graduated from Southwest University with a bachelor degree in packaging engineering in 2006.After graduation, Mr. Foxconn is responsible for the design of the HP PC packaging solution.As a senior packaging engineer of ZTE, he is responsible for the development of packaging solutions for communication equipment, servers, and home mobile devices, and the development of non-plasticized and recycled packaging projects of ZTE.

随着电商的兴起，人们越来越关注包装和运输安全。一些零售商希望我们为他们定制独特的运输模拟解决方案。

With the rise of e-commerce, people pay more and more attention to packaging and transportation safety. Some retailers want us to customize a unique simulation transportation solution for them.

2008年毕业于东华理工大学，获得环境工程学士学位，拥有超过10年的实验室测试经验。
ISTA运输测试技术专家，深圳ISTA项目技术负责人。
在实验室建设、技术开发与支持、制定测试计划方面，拥有丰富的实践经验、专业知识和独到的见解。

Biography:

• Graduated from East China University of Technology in 2008 with a bachelor degree in environmental engineering. Over 10 years of lab testing experience.
• ISTA transit testing technical expert and Shenzhen ISTA program technical leader.
• Have rich practical experience, professional knowledge and unique insights in Building up laboratory, technical development and support, drawing up test plans.